Cookies & Web Tracking: New Regulations

You may have noticed a plethora of cookie warnings on websites recently. A cookie is a text file stored on the user’s computer that can identify them. Generally, cookies can improve the user’s interaction with frequently visited websites such as online supermarkets and booksellers e.g., saving online shopping baskets. However, some feel uncomfortable with organisations gathering and storing information about them, and most web browsers allow people the option to block cookies. However, recent changes in the regulations about cookies now requires websites to make it clear when they are saving a cookie to the user’s computer and to receive “implied consent” – essentially if you do nothing, you are consenting to the use of cookies. The UK implementation of the new directive is led by the Information Commissioner’s Office (ICO) and more information can be found on the ICO website.

Please do get in touch if you would like Lanetech to add a new Privacy and Cookies page to your website (for a small charge) or modify your existing page.